Facebook just came out with a new “Jobs” feature. Businesses can promote open jobs on the social network and its users can apply automatically on their page. Tech experts are saying that this new addition will hurt LinkedIn’s growth, but I’m not so sure.
There are many issues with this, the first being that Facebook is personal for many people. Even if you have nothing to hide, privacy is still going to be a big issue here. If you’re like me, you have pretty strict settings on your page so that random people can’t see your stuff. College students that go out to parties and the like are probably not going to be keen on applying to jobs through Facebook. For me, I have nothing on Facebook that I wouldn’t be cool with my mom seeing, but I don’t want a recruiter looking at my St. Patrick’s Day album. NSFW, obviously. I also don’t want to tailor my Facebook posts to be in line with whatever recruiters are looking for. That’s my personal page and I want to keep it personal. This brings the question: what content can companies see on your page?
Second, anyone that sees the job posting is able to apply. This could be a potential problem for recruiters who are seeking qualified talent. They could receive tons of applications that might not be relevant or have inaccurate information. There is also no way to attach a resume when you hit apply, so the value of the feature is questionable. As the feature stands, you would have to provide a comment explaining how to get your resume.
Or, you could just send them to your LinkedIn, which is way easier.
Facebook has some work to do if it wants to cut into any of LinkedIn’s business. A social network and a professional network are not the same thing, and arguably should not be combined. Facebook will have to lay out some better guidelines and improve functionality before “Jobs” stands a chance.